This column will change your life: obvious answers

Illustration: Geoff Grandfield for the Guardian

[Craig Axford]

Is the reason solutions like a basic income guarantee are so often overlooked or ignored because they are just too obvious?  This author thinks perhaps we tend to find the less obvious and more complex “solutions” more alluring, the growing list of studies supporting ideas like BIG not withstanding.

Oliver Burkeman, “This column will change your life: obvious answers”, The Guardian, February 8, 2014